Erica
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Portfolio: Boca Raton Chamber Of Commerce
Read more: Portfolio: Boca Raton Chamber Of CommerceAs a communications coordinator, my responsibilities were media relations, graphic design, overseeing publications (newsletters and catalogs), website content management, ad sales, event planning, event photography, and member service. Below are some of the graphics pieces I made during those years.
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Portfolio: email marketing
Read more: Portfolio: email marketingThe ask for the below email mockup was to convince customers that have previously purchased the Plant Protein supplement to sign up for monthly subscriptions. I picked these for the subject lines and preheaders: SL: 👀 Running low on your plant protein supplement?PH: Simplify & subscribe to get it mailed to you monthly! The request…
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Portfolio: Social media graphics
Read more: Portfolio: Social media graphicsOne of the last projects I worked on at Office Depot was, funny enough, for announcing new corporate hires on social media. I had a blast coming up with the concepts and putting it all together. Coffee puns, daily “grind”… Get it? Office supplies puns, it’s a binder, “bound” for success… “Write” path, it’s a…
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Portfolio: Photo retouching
Read more: Portfolio: Photo retouchingAbove: The best man accidentally photo-bombed this beautiful picture and the bride wanted to remove him for the perfect shot. Above: The mom wasn’t able to snap one good shot with both girls, so she wanted them combined into one picture. Above: A collage for an Italy-themed wedding shower. The couple’s faces or bodies were…
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Representing Sweden at a countries of the world event
Read more: Representing Sweden at a countries of the world eventHaving a Swedish background, we’ve volunteered to represent Sweden several times at our kids’ school’s countries of the world events. Here are some of the fun activities we’ve included. introduce your country First we like to decorate our area by printing a large banner that says “Sweden”. Then we greet our visitors with some Fun…
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Portfolio: Health & wellness graphic design
Read more: Portfolio: Health & wellness graphic designFrom 2018 to 2021, I worked as an graphic designer in Office Depot’s headquarters’ email marketing department. Although I know InDesign and Illustrator very well, we designed all of our assets in Photoshop and uploaded them to “Movable Ink” (and sometimes Salesforce). During the pandemic, we produced a lot of health and wellness themed emails,…
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Dive into planning an Under the sea Birthday party
Read more: Dive into planning an Under the sea Birthday partyMy kids were really into Octonauts around age 4, so they both had “under the sea” themed birthday parties. I made the invites and decorations more of ocean themed instead of outright Octonauts, so that I could still use the designs and share them as my own designs. We had so much fun planning, crafting,…
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Design for Good: The Rewards of Donating Graphic Design Services to Non-profits
Read more: Design for Good: The Rewards of Donating Graphic Design Services to Non-profitsWhy I Love Donating My Time to Freelancing for Charities As a freelance graphic designer, I have the privilege of choosing the projects I work on. And one of the most fulfilling ways I spend my time is by donating my skills and expertise to charities and non-profit organizations. The Joy of Giving Back One…
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The Ultimate Event Planning Guide: Invites, Decorations, Food, and Party Favors
Read more: The Ultimate Event Planning Guide: Invites, Decorations, Food, and Party FavorsPlanning an event can be both exciting and overwhelming. Whether you’re organizing a birthday party, a wedding, or a corporate gathering, attention to detail is key. In this comprehensive event planning guide, we’ll walk you through four essential steps to ensure your event is a memorable success. From sending out invites to selecting decorations, arranging…
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Portfolio: Drawings from my college years and beyond
Read more: Portfolio: Drawings from my college years and beyondA long, long time ago I did a little bit of college. In Sweden, University works differently, you don’t have math and English, unless those are the subjects you’re majoring in. I studied one semester of “Theater Science” at Stockholms Universitet and one semester of Ancient Culture Science at Uppsala Universitet. Then I moved to…
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Blast Off to an Epic Outer Space Party!
Read more: Blast Off to an Epic Outer Space Party!Are you ready to embark on a cosmic adventure? Get ready to blast off into an unforgettable outer space themed birthday party for your little astronaut! From invites to party favors, we’ve got you covered in 4 simple steps with this ultimate party planning guide. 1. invitations make or buy invites Set the tone for…
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Make learning Swedish fun with coloring pages
Read more: Make learning Swedish fun with coloring pagesImmerse yourself in the Swedish language and culture as you trace the words to learn new Swedish vocabulary, adding a fun and educational twist to your coloring experience. These pages are ideal for learning activities like the Countries of the World, offering insights into Sweden and its language. Looking for more Swedish-inspired printable resources? Dive…
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More Than Just a Coin: The Design Power of the Tooth Fairy’s Letters
Read more: More Than Just a Coin: The Design Power of the Tooth Fairy’s LettersI had the opportunity to sit in, watch, and take pictures while the tooth fairy created her letters for my kids. First, she sketched a self portrait, scanned, and imported to Adobe Illustrator. Then she traced it in hot pink, then went through a couple different iterations of color choices. I think I like the…
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Portfolio: Package design for tools & flooring
Read more: Portfolio: Package design for tools & flooringBetween 2009 and 2013, I worked as a graphic designer at the Q.E.P. Co., Inc. corporate headquarters. I really loved the tight-knit group we had there. I learned so much about graphic design from my coworkers. Prior to this job, I wasn’t very comfortable in Adobe Illustrator (I mainly worked in InDesign and Photoshop), but…
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Portfolio: Package design with Singer® Sewing branding
Read more: Portfolio: Package design with Singer® Sewing brandingFrom 2016 to 2018, I was a freelance production designer for a company that made various Singer® branded sewing accessories. These accessories sold in stores such as Joanne Fabrics, Target, Walmart, and more. I worked mainly in Adobe Illustrator setting up the artwork to fit the dielines and also in Adobe Photoshop for the product…